Central Government
Summary
Ever improving standards of customer service in the private sector have led to raised expectations of service from the public sector. Central government agencies are increasingly turning to CRM to enable more effective stakeholder relationship management - to track, store and manage contact and communication with stakeholders influencing their organisations and stakeholders they would like to influence - be they citizens, tax payers, voters, business partners or employees.
And, importantly, driven by a need for greater efficiency and compliance, central government agencies are looking to use CRM to communicate with stakeholders in a centralised, joined-up way – collecting, sharing and managing information between departments to deliver more cost-effective, efficient and effective service to stakeholders.
Optevia Central Government ‘firsts’
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Alongside Microsoft, Optevia launched Microsoft Dynamics CRM in the UK in 2004
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First deployment of Microsoft Dynamics CRM in central government agency, at Local Government Association
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Successful deployments with Human Tissue Authority, Office of Fair Trading, Pension’s Regulator, The Welsh Assembly Government and National Fraud Authority